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Loyal guest is cheaper to keep, easier to serve and faster to satisfy.

  • Writer: Marina Djorem
    Marina Djorem
  • Apr 4, 2023
  • 1 min read

Updated: Apr 24


Well, chances are if you have loyal guests, you know how.

UNLESS they are not ideal guests and you would rather position in the DIFFERENT MARKET and unless it is demanding and difficult when it shouldn’t be.

When you’re clearly communicating who you are for and what you stand for, your ideal guests WILL NOTICE YOU.

And when you show up just as promised and better, they WILL BECOME LOYAL.

And such guests are NICE and EASY to serve because you two are a MATCH.

Start with serving your current guests better.

When you provide to your guests more then what they expected, they are likely to return. Especially when they need to come again in the area.

But, if you overdelivered and helped them create memories, they will come back to stay with you INTENTIONALLY without a specific reason.

Loyal guests book DIRECTLY so you can skip OTAs.

You have a chance to get to know them and DEEPEN THE RELATIONSHIP by preparing special treatments for them that fit their individual preferences.

Don’t take your loyal guests for granted. They are the WALKING BILLBOARDS for your hotel.

Aim to transform every ideal guest of yours into a loyal guest.


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ELEVATE your hospitality business.

Master consistent excellence DELIVERED in practice.

Be WORTH EVERY PENNY & every second of your guests.

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