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A guest isn’t always right but you’re always responsible. The best thing you can do is to listen.
“A customer is always right” means it’s up to you to ACKNOWLEDGE their feeling and impression. They are right when it comes to their own...


MORE loyal guests Part II
How to go from online follower to loyal guest??? Create DESIRE before they book. Sell them what they WANT. Build EXCITEMENT before they...


Authentic to what exactly? Others?
Authentic TO brand, culture, destination, the needs of individual, shared love towards something; what’s your perspective you’re...


Hotel Story Nb.15 How to go above and beyond for children?
Kids or no kids? Even when children are welcome, hotels don’t do much to accommodate their needs and wants. Not this hotel though. They...


Make your guests feel what it’s like to stay with you before they come.
A picture is worth a thousand words. But a thousand words YOU want your guests to say. Think of senses you are trying to evoke with a...


Knowing information about a guest is worthless unless you use it intentionally.
What I recently experienced in customer service – SARCASM, proving their point, proving me wrong and rude, showing as if they were on top...


Standardization is the level of your practice. Customization is the level of your potential.
“You don’t rise to the level of your potential. You fall to the level of your practice.” Standardization exists to support you, whether...


CHEAPER now EXPENSIVE later
You might pay something CHEAPER NOW, but it will COST YOU LATER. Lack of features means cheaper production therefore lower price, but...


Before implementing an idea, always ask yourself if it’s on brand.
NOT every idea is good for every business. It depends on what values you promote and build your business around. Offering and promising...


Hotel Story Nb.14 “New York luxury, New Jersey prices.”
“New York luxury, New Jersey prices.” “Luxury for the wise, not the wealthy.” “Luxury has just had seggs with affordable, and then gone...


The actual experience has to be better than the one on Instagram. Always.
Selling is hard. It’s EASIER to produce something and provide a service than to sell it. BUT selling a service that is NOT as good as you...


Boutique hotels can not afford inattentiveness in service.
IF A GUEST NEEDS TO ASK FOR SOMETHING, THEY ARE ALREADY PAYING EXTRA. In a today’s world, where luxury is about convenience and...


Meeting expectations won’t satisfy guests. They paid it. Exceeding them will.
The recipe for delighted guests is easy to say, a bit harder to do. First deliver, than over deliver. That’s it. First give them what...


TRULY UNIQUE HOTELS - HOW?
Unique hotel concepts just amaze you. They leave you in wonder or feel deeply touched. They are nothing like you’ve ever SEEN. Whether...


Not all guests want the same.
Even if your guests are similar which they should be, they do not all want the same. If you are marketing your hotel well, you will...
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