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A host, a guest and God (and economic transaction)
Hospitality in some cultures is closely connected to Devine. It’s a relation between a host, a guest and God. Taking care after a...


Hotel Story Nb.30 All made of salt
“You’re crazy, how can you make a hotel of salt? No one will go there.” Lucia remembers people saying to her and her father. Today,...


Redefined luxury. But not the way you expect it.
Definition of LUXURY CHANGED than what it used to be 30 years ago. Today value is perceived in education, experience driven goods and...


It felt disrespectful. She will not see us again.
It’s not merely about accommodation anymore. And it’s not applicable only to luxury offers, same goes for affordable to cheap options. ...


Copywriting and storytelling gone wrong
Are you one of those “TRULY A HOTEL WITH A DIFFERENCE” or “FOR LONG TERM MEMORIES”? “MORE THAN A HOTEL” or “HOME AWAY FROM HOME”? ...


Don't LIE to your GUESTS!
Don’t FAKE to be part of some popular movement if you’re not honestly into it. Just because you think it will bring you more guests and...


Went for kidney stone surgery, got a leg amputated by mistake
Ever heard of a Swiss cheese model? Imagine slices of Swiss cheese (it has random different sizes of holes in it) standing upright in a...


Hotel Story Nb.29 Agriculture silos
Choose your experience package. You’ll stay in one of the silos, all having three levels of living area, bedroom with balcony and...


So why did he do it? Would you do it?
Yesterday, I ordered coffee and cashier wrote the type of milk and coffee on the cup like they USUALLY do. But yesterday, I was ALL...


Concept over market analysis and benchmarking
Market analysis and benchmarking offer awareness and insights into market supply and demand, economy, risks and opportunities etc. ...


Interior design is kitsch and naïve imitation. Staff is too polite, insecure and fake.
First of all, every UNIQUE accommodation look ALIKE nowadays. Irony, right? Second, it’s NOT even aesthetically appealing anymore. ...


Don't WASTE your MONEY!
Someone needs to tell you not to WASTE MONEY on marketing, branding, videography, influencers, even ads and modernisation of your hotel. ...


What is on-the-spot creativity? Promised vs. extraordinary
Well-delivered PROMISED offer is job well done. But well-noticed small details about a specific guest is what EXTRAORDINARY service is....


Hotel Story Nb.28 Magic Mountain
They promote ecotourism. The hotel looks like a grass-covered mountain and spews water like a geyser. As such, it blends well with the...


Firing someone for a genuine mistake will not fix anything.
Owners, have an EXTREME OWNERSHIP of all the things happening in your hotel. It’s not about whose fault something is, whether a guest...
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